I'm just about ready to throw in the towel, hang it all up, chuck up the sponge, cry uncle, roll over and play dead, spank the monkey...no wait, that doesn't belong in this sentence. Quit. I'm almost ready to quit...social media. Social media is not worth its weight in goat turds anymore. If I could recoup all the time and energy I've invested in social media over the years and cash it in, I could retire. I could retire anyway, I suppose, but what would I do with my time now that social media is dead? Yes, I believe it...social media is dead.
The great minds who created social media and took it to heights never imagined have in turn set out to destroy it. Greed overcame them, clouding their vision of a new virtual world where the masses would never have to leave the comfort of their homes to interact. And the masses loved it...until greed reared its ugly head.
Remember the early days of Facebook? Co-workers, friends, classmates, and family all gathered together via the internet, separated by miles, states, and countries, yet able to connect with one another with their fingertips. We liked and poked each other until the wee hours of the morning, our bloodshot eyes straining to focus on the computer screen before us. Nowadays, what's for supper and little Sally's piano recital have been shoved into oblivion, replaced with advertising disguised as social media. Those who think they know us better than we know ourselves sit in their cubicles beneath florescent lighting, deciding what we can and cannot see. Rather than investing time and resources into giving us better opportunities to connect with each other, they devoted their research to how to make another billion dollars. Yes, we still take our daily scroll through our facebook timeline, bored at the fake content thrust upon us, but hoping...still hoping for a glimpse of those days long gone.
Twitter. Yes, twitter is a different critter and not for everyone. And it is faltering as we speak. I can remember back in the early days of twitter how I would announce my new weekly blog post every Sunday night. My website would literally crash from the invasion of eager readers flooding the server. Yeah...no, that doesn't happen anymore. Back in those days, I had around six thousand followers. Today I have twenty-seven thousand and I'm lucky to get a handful of link clicks to my blog. Twitter never found it's purpose, nor did we. There's not much you can say in 140 characters including spaces and punctuation. Perhaps it was the novelty of those limitations that even gave twitter a chance, but those same limitations are taking it to the grave. Now, the only twitter frequenters are trying to hawk something or another to folks who don't want to buy anything. We all want to sell something! Twitter is like a Mary Kay convention. Everybody wants a pink Cadillac. Oh sure, there are a few who just wish to have their voices heard. My timeline is filled with haters, Republican haters, Democrat haters, gay haters, straight haters, God haters, cat haters. None of these folks seem to want to buy anything from the Mary Kay tweeters. They just want to hate. And to drive the final nail in their coffin, Twitter has now decided they will follow Facebook's lead and decide what we should see. Let me think...what do I want to see on Twitter? Thank goodness, I will no longer have to make that decision.
Pinterest appeared out of nowhere when Facebook kicked us peasants aside, making a place for us to post our pictures of food and clothing and random flowers growing in random places. Now, I really try to get all worked up over Pinterest but apparently I'm just not one of 'those people.' I dunno, I have a dog who sleeps all the time. I suppose I could put up a few pics of it. Can't imagine who would want to see a sleeping dog...or random flowers...or random food. But, the good news is, if you have a super photo of last night's dinner, Pinterest will let you promote it to thousands...for a fee, of course.
Here's the dilemma. All these social media sites cropped up at a time when entrepreneurs were literally crawling out of the woodwork. It offered people like me an opportunity to put ourselves out there, giving us a fighting chance of making our dreams a reality. When those social media sites realized this, they saw dollar signs. The common social media browser, i.e. us normal folks who are just killing some time while supper is cooking, are of little value to the social giants. These people are, however, of enormous value to the entrepreneur. As a result, social media has become one continuous newsfeed of advertising. And nobody is getting rich except the social media sites like Facebook and Twitter. Frankly, I don't want to see exclusive updates from Donald J. Trump...I want to see little Sally's piano recital! So, frustrated, I put the laptop down and go find something else to do. And the more I do that and the more you do that, the closer social media comes to its demise.
When social media draws its last breath, what on earth will we all do with our eight hundred dollar cell phones? We may actually have to call somebody...shudder at the thought! Perhaps the time has come for us to get a life!